Come To Our Senses.

How did Zambrelli help the world's second largest maker of fine fragrances successfully challenge the #1?

We dispensed with the usual industry cliches and "visualized the invisible" to create an elegant, witty, eye-catching global image campaign.

Themed "Come To Our Senses," the brand story we crafted captured Firmenich's unique culture of sensory insight and intelligence in a global "language" that captivated the market.

More importantly, it dramatically increased sales in 15+ countries, significantly cutting the gap between Firmenich and IFF.

Services

Creative, Branding, Print, Media Planning